![](/images/joomlart/article/e17bf28887a04e7713039bc3ae638d41.jpg)
- Details
Is your body language contradicting what you're saying? Are your actions or behaviors undermining your words?
![](/images/joomlart/article/e1a325047b148c9441be2b14c42dc196.jpg)
- Details
If the answer is "I don't have one," or "Meh, it's okay," or "Huh?" It's time to put your communication strategy together.
![](/images/joomlart/article/f3051eb70b962b646ad926757115bce0.jpg)
- Details
If you’ve never played the piano would you expect to sit down and play like Mozart? Probably not, so why would you expect to give a spectacular media interview without a little practice?
![](/images/joomlart/article/43cb3b26768b82a0e3ec1fb837718565.jpg)
- Details
The notion that wire service interviews are a waste of time is a common misperception.
![](/images/joomlart/article/b6004aaf43dbcfb743aa1b54a758f57d.jpg)
- Details
Bob Tebeleff joined SunStar in 2001 as an account executive. Today he is a partner and Vice President. We took a few minutes to talk with Bob about the industry and changes he's seen during the last 20 years.
![](/images/joomlart/article/873599ca0af52bdbb5630522d6563fd5.jpg)
- Details
Gearing up for your next media interview? It's important to remember that everyone is going in with an agenda - even the reporter lined up to conduct the interview.
![](/images/joomlart/article/59bbfcb2e1844b9599ff015000348c7d.jpg)
- Details
Melissa Murphy joined SunStar in 2001 as an account executive. For many years, she has been a partner in the firm and was promoted to Executive Vice President in 2018, leading the SunStar Client Excellence program at the heart of the firm’s service offerings. We took a few minutes to reminisce with Melissa on her experiences of her two decades in public relations.
![](/images/joomlart/article/140b52a229a0199a0b5b0f77e425d131.jpg)
- Details
Does it really matter what you wear to a media interview? Yes, absolutely - even if you're working from home.
![](/images/joomlart/article/9e9e1351d6a763151a8613c1dd10d427.jpg)
- Details
Money is tight and times are strange. Some folks question if now is a good time to spend precious dollars on public relations. The answer is yes! Just make sure you're spending it wisely!
![](/images/joomlart/article/ccdc9739c83f032bb1c664f00a4afaf7.jpg)
- Details
"A robust PR push is more important than ever," SunStar's Melissa Murphy told attendees at the virtual conference, Strategies to Engage Advisors & Attract Assets.
![](/images/joomlart/article/3a67af25f1556a3ef945893aea5519d9.jpg)
- Details
Even though many are still working from home, portfolio managers are busier than ever. Has your firm suggested you participate in media training? Are you thinking it's a waste of time?
![](/images/joomlart/article/3bd383cdf9446912a35458166e99234d.jpg)
- Details
Sparrow Capital Management adds $5 million in new fund assets after only 4 months with SunStar Strategic.
![](/images/joomlart/article/0bbf3df5693cbd3118c040cdf0cdd245.jpg)
- Details
Whether you are waiting for a media interview to begin or even a client meeting via zoom – always assume the mic is hot.
![](/images/joomlart/article/358873fad4914931314b94f2036b503a.jpg)
- Details
I participated in media training - why do I need it again?